Crush On You is a pop sound originating from the Philippines, situated within a long and dynamic history of popular music creation that has flourished across the country’s islands for decades. Pop as a global genre has always been shaped by the regional contexts that give rise to individual works, adapting to the cultural priorities, artistic lineages, and listener expectations of each place it takes root, and the Philippines’ pop landscape is no exception. For generations, creators working within the country’s pop sphere have contributed to a body of work that balances the core traits that define pop across the world with the unique creative sensibilities that emerge from the Philippines’ diverse cultural makeup, drawing from a mix of indigenous and global artistic influences to craft works that resonate both within the archipelago and with audiences around the world who connect with the specific tone and spirit of Philippine pop.