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The lyric video iteration of Sial, presented under the title MAHALINI - SIAL (VIDEO LIRIK), anchors a work of Indonesian pop that sits within the thriving, widely connected ecosystem of popular music emerging from the archipelago. As a pop work, it fits within the broad, flexible framework of the genre that has long adapted to local cultural contexts across the globe, and in Indonesia, that adaptation has fostered a distinct, vibrant pop landscape that draws in listeners both within the country’s borders and across diaspora and global fan communities that seek out unique, resonant popular music from around the world. The format of the lyric video, which this work utilizes, serves a core purpose for audiences looking to engage fully with the music they encounter, removing barriers to connection by pairing the audio work with text that lets listeners follow along closely, deepening their engagement with every layer of the piece.
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MAHALINI - SIAL (VIDEO LIRIK)Sejar Jasani
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