The creative landscape of pop production in the Philippines supports a wide range of work that engages with the global language of pop while contributing distinct perspectives that grow out of the region’s rich cultural and creative history, and Get Em Up stands as one entry in this large, interconnected body of work that defines contemporary Filipino pop. The classification of this work as pop places it alongside a vast array of creative output from creators around the world who work within the flexible, far-reaching bounds of the pop genre, a category that has long adapted to incorporate new creative choices, shifts in how audiences connect with music, and the unique perspectives of creators from every geographic region that contributes to global popular music.