SUPAFLY crafts a sound from the Philippines that refuses to bend to the rigid genre conventions that structure most mainstream and independent music markets, bearing the unapologetically visceral title OUHHH. Categorized under Music/Other, the work exists in a creative space reserved for art that cannot be neatly slotted into the more widely recognized genre buckets that define most popular music, a space that often welcomes creators who want to avoid the limitations that come with being assigned a specific, marketable sound that audiences and industry stakeholders already know how to process.