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About this Song
Filipino pop’s ability to channel global mainstream appeal while retaining a distinct, regionally rooted core creates the perfect foundation for Treasure, a pop sound that sits within the lineage of cross-over hits that connect local audiences to the world’s biggest mainstream acts, including the 16x GRAMMY®-winning global superstar whose decades-long career redefines what it means to achieve sustained, record-breaking success across every metric of the modern music industry. That artist, known for his electric showmanship and a run of chart-topping tracks that have defined popular music for over a decade, has accumulated milestones that set him apart from every other artist working in the industry today, including the historic distinction of being the first artist ever to hit 150 million monthly listeners on Spotify, a feat that cements his cross-cultural reach that resonates deeply with Filipino pop audiences who turn to global superstars that share their appreciation for dynamic, accessible pop craft.
