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The Indonesian recording "Negoro Angin" is a piece of Campursari Koplo music, a genre that Kembar Music Digital specializes in. The YouTube channel, with 1.66 million subscribers, produced the official music video for "Negoro Angin" by Niken Salindry, with music by Kembar Campursari, and recorded at Kembar Studio Sragen. DENI SETIAWAN composed and wrote "Negoro Angin." Kembar Music Digital produces music with artists such as Niken Salindry, Lala Atila, Itok, Anisa Salma, and Fallden. A study found that Kembar Music Digital's YouTube channel successfully uses persuasive communication techniques to attract Generation Z to Campursari music by connecting it with popular culture.