Emotion Entertainment, a diversified entertainment and media company from Indonesia, released Adrian Khalif's song "2001x" in May 2026. The company, founded by Monella Kaplan, has ventures in music, film, television, and digital technology. Its music division, E-Music, was founded in 2005 as a platform for emerging artists, while E-Talents, also established in 2005, guides the careers of musical artists such as Adrian Khalif, Agatha Suci, Ben Sihombing, and Juicy Luicy. E-Music focuses on cultivating artist relationships based on trust, understanding, and a shared ambition for success. Emotion Entertainment also operates divisions for live events (E-Live), television production and distribution (E-TV), digital content (E-Digital), and licensing (E-Licensing). E-Live has managed concerts for artists like Chris Brown, David Foster, and Jennifer Lopez. E-TV creates and distributes over 3000 hours of television programming in Indonesia.